The Intellifluence Blog
From Influencer Spotlights, where we chat with influencers in our network about their approach to influencer marketing, to helpful tutorials and updates about our system, the Intellifluence blog is chock-full of information that will help you elevate your approach to influencer marketing as a brand, influencer, talent manager or digital marketer!
CHANTELLE FAWN Influencer Spotlight
Chantelle Fawn is a mom, certified public accountant, model and a farmer’s daughter. In fact, Chantelle is a co-founder of Farmer’s Daughters, a New Mexico-based farm-to-table company that partners with the best restaurants, hotels, breweries and food trucks to serve fresh ingredients from local farms. You can follow Chantelle on Instagram or check out Farmer's Daughters to learn [...]
Our Favorite Social Media Marketing Conferences
Education is essential for social media marketing and management. New trends constantly pop up, and marketing managers need to embrace these new ideas or get left behind. While it is possible to stay on top of the latest social news by following online publications, social media marketing conferences offer in-depth insight and a lot of information at once. Attendees can [...]
LEAH JACKSON Influencer Spotlight
Leah Jackson is a mom and YouTube product reviewer. In fact, Leah’s reviews have been featured on the Emmy Award-Winning TV show The Doctors and BuzzFeed. Leah’s interests include health and beauty and traveling, to name a few. According to Leah, she loves to try new products, but she doesn’t like junk. Visit Leah's YouTube channel where you [...]
ANDY MAGRO Influencer Spotlight
Actor Andy Magro went from living in a small town in Germany to being surrounded by some of Hollywood’s finest. One of Andy’s most prominent roles as an actor was in the 2011 Golden Globe-nominated film A Dangerous Method. In it, Andy played son of Sigmund Freud, Jean-Martin alongside Keira Knightley, Viggo Mortensen and Michael Fassbender. Andy says [...]
SHAWN COSS Influencer Spotlight [NSFW]
Shawn Coss is a professional artist and entertainer based out of Akron, Ohio. Shawn is best known for his mental illness series called Inktober Illness, which he has used to help raise awareness about mental health stigmas. Shawn is also the co-owner and artist for the lifestyle brand Any Means Necessary clothing. Additionally, Shawn is an artist for [...]
How to Encourage Better Deliverables From Influencers
Successful influencer marketing campaigns rely on evaluation and deliverables. The influencers you work with can't know if they're doing a good job without feedback, and you can't know if the campaigns are a success without reviewing them with a critical eye. One way you can make the evaluation process easier is by setting clear expectations regarding the marketing deliverables your [...]
PARIS CHANEL Influencer Spotlight
With over 14 years of experience in modeling, Paris Chanel has partnered with prominent brands such as Lincoln, Harley Davidson and Coca-Cola, to name a few. During her childhood, Paris had many interests ranging from chess to playing the piano and clarinet. Later on, Paris attended school full-time as a double major in Finance and Marketing at Christian [...]
Analyzing Social Media Sentiment
Social media isn't just a numbers game. Along with reaching thousands of people, you also need to get those people to engage with you — and engage in a way that is positive and drives website traffic and sales. This isn't always easy. Often, brands have high levels of engagement, but not for the reasons they expect. If you're seeing [...]
CHRIS “BURR” MARTIN AKA #SELFIEDAD Influencer Spotlight
Chris "Burr" Martin and his daughter became Internet superstars back in 2016 when Chris began recreating daughter Cassie’s selfies and sharing them on social media. In order to intimidate boys who were commenting on Cassie’s pictures, Chris spent hours copying her selfies down to the outfit, tattoos, poses, piercings and more. Known as the #SelfieDad, Chris has a [...]
6 Ways to Naturally Boost Your Social Media Impressions
Successful influencers know that their network determines their value. While brands want to work with influencers with highly-engaged audiences, they also want to reach thousands of people. Influencers need to walk the line between focusing on their highly-engaged fans and constantly growing their network. What is a social media impression? Impressions refer to the number of times your content (social [...]
