Blog2021-01-27T00:41:44+00:00

The Intellifluence Blog

From Influencer Spotlights, where we chat with influencers in our network about their approach to influencer marketing, to helpful tutorials and updates about our system, the Intellifluence blog is chock-full of information that will help you elevate your approach to influencer marketing as a brand, influencer, talent manager or digital marketer!

7 Marketing Buzzwords You May Want to Avoid

By |August 20th, 2018|

Marketers love buzzwords. A clear, concise term can assuage any fears that management might have about a particular strategy or tactic while giving the staff goals to work toward to achieve those buzzword goals. However, in some cases, these terms do more harm than good. Some marketers get so caught up in "vanity metrics" that they lose sight of what [...]

SASHA HORNE Influencer Spotlight

By |August 17th, 2018|

Sasha Horne is an LA-based journalist, tech blogger, YouTube host and former TV news reporter. She was also a season one cast member of Whodunnit? the ABC show which developed a cult following in 2013. A year later, Sasha launched the popular blog Sasha Talks Tech which is best described as an online hub for inspiring startup stories [...]

6 Word-of-Mouth Marketing Strategies That Work

By |August 17th, 2018|

Your influencer marketing campaign works on multiple levels. While everyone wants a celebrity like Lebron James or Tom Brady to promote their products, many smart companies are learning the benefits of relying on micro-influencers (or peer influencers) to share their brand. These are influencers with experience (but not necessarily massive followings) who talk about your brand and encourage their friends, [...]

SCARLET PAOLICCHI INFLUENCER SPOTLIGHT

By |August 15th, 2018|

Nashville Mom Scarlet Paolicchi started her Family Focus Blog about eight years ago and it has grown to become one of the most popular family blogs around. In fact, it was named #3 in Cision PR’s 50 U.S. Top Mom Blog list. As a top Family and Mommy Influencer on Intellifluence, Scarlet is interested in products and services that [...]

CHANEL CARTELL & STEVO DIRNBERGER Influencer Spotlight

By |August 14th, 2018|

Chanel and Stevo quit their jobs and sold almost everything they owned in 2015 to travel around the world and help others take the courageous and brave jump as well. Just a few of the places they have visited include the Serengeti, Zambia, Venice, Thailand, Australia, Paris, Iceland, Switzerland, and the list goes on. Their website How Far [...]

GIGI ASHWORTH Influencer Spotlight

By |August 10th, 2018|

GiGi Ashworth is a former competitive snowboarder and horseback rider who has since become a popular allergen-friendly cook and certified nutritionist with a master’s degree in Nutrition Communications. She run the successful website gigieatscelebrities.com, which focuses on food and cooking, but also a whole lot more. According to her site, Gigi is a self-proclaimed extreme eater (she can [...]

KIRSTEN COLLINS Influencer Spotlight

By |August 9th, 2018|

Kirsten Collins is a music artist and vlogger, as well as an Intellifluence Top Music Influencer. One could say Kirsten was born a natural performer. Kirsten’s biggest strength is performing live. She has an incredible fluidity and resonance that impacts your heart. One of her unique abilities is to write a song spontaneously on the spot. Kirsten has [...]

TAD INOUE Influencer Spotlight

By |August 8th, 2018|

Tad “The Diet Coach” Inoue is an IFBB Professional League judge, Nutritionist and Professional Diet Coach with over 28 years’ experience helping clients from all over the English-speaking world. Tad has been in the bodybuilding and fitness industry for over 33 years competing as an athlete, helping other competitors in figure, bikini, men and women's physique and bodybuilding, [...]

Modern Marketing With Influencers

By |August 6th, 2018|

Influencer outreach is an essential strategy for modern marketing. Customers are increasingly wary of brands and the messages they send. Instead, they want to turn to people they trust who will provide open, honest answers about products and services. In many ways, influencer marketing has been around since celebrities first started promoting products. Even queens or kings in centuries past [...]

Create a Winning Influencer Marketing Strategy in 5 Steps

By |August 3rd, 2018|

Influencer marketing is an increasingly popular trend for B2C and B2B businesses across the web. It typically falls under social marketing and gives brands an alternative to paid promotions outside of sponsored content. Many marketers appreciate the opportunity to connect with new audiences and sell their items to people who are just learning about their brands. While influencer marketing is [...]

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