Intellifluence

Community & Collaboration

Hearkening back to our kick off piece on gaining visibility and optimizing for that visibility, this post is about growth; it also builds upon the necessity of listening to one’s audience because many of those skills are required because it is important to not see yourself as a lonely product...

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Hey Influencers, Listen To Your Audience!

While the influencer resilience post was designed to build you up when you’re frustrated, this is designed to keep you grounded. I like to think of this as the “get your sh*t together” companion piece to that article. If you’re losing your audience, don’t cast blame; rather,...

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Project Albatross Milkshake: Intellifluence 2.0

This year is absolutely flying by! It seems like just yesterday we launched the first version of Intellifluence, in 100F+ temperatures, and soon we’ll be dealing with 100F+ temperatures again here in Scottsdale. Don’t feel bad for us, we had a lovely 4 month fallwinterspring. You’re not...

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Top Tier Influencers: Quality over Quantity

Now onto article 6 of 15, let the broken Sinkwitz record continue! We’ve covered at length the importance of keeping a focus, optimizing for that focus, and remaining resilient through the inevitable dips. Now, let us turn to the classic conundrum that faces all influencers: quality vs quantity. What Does Quality...

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Influencers Should Negotiate Too

At this point in the process, if you’re reading a piece on negotiating as an influencer, you have hopefully settled on an area of focus and are working hard on constantly optimizing your visibility. If you are, then it is no surprise that you’re now getting pitched. The question then: when...

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Optimize Your Influence

Before you can attempt to optimize your influence online, make sure that you first understand where you want to be visible and what your main focus will be. The analogy I like to use here is attempting to pick out the perfect pair of shoes without first understanding what...

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