The Intellifluence Blog
From Influencer Spotlights, where we chat with influencers in our network about their approach to influencer marketing, to helpful tutorials and updates about our system, the Intellifluence blog is chock-full of information that will help you elevate your approach to influencer marketing as a brand, influencer, talent manager or digital marketer!
What Is Social Media Marketing?
Modern brands need to follow their customers and connect with them on their desired platforms. In the Internet era, that strategy involves connecting with customers on social media. Maintaining an updated Facebook and Twitter presence — along with other channels such as Instagram, LinkedIn, and Snapchat, if they fit — is essential for communicating with customers, promoting company news, and [...]
Platform Payments and the Intellifluence Promise
I have a multiple choice question for you. What is the most frequently asked feature we've been asked for at Intellifluence? A) In platform payments. B) When are we going to get protected platform payments? C) Platform payments would save me a lot of time; when can you launch it? D) Joseph, I'm leaving you. It's you, not me. Yes, [...]
NEAL SCHAFFER Influencer Spotlight
Neal Schaffer is a recognized leader in helping businesses Maximize Your Social as a global keynote speaker, university educator, social media agency owner, author, and social media marketing strategy consultant. From Fortune 50 enterprises to Grammy Award-Winning musicians, Neal has helped leading brands reach their next level in social media marketing. As a top business influencer, Neal provides [...]
Tutorial: How to Create an Influencer Marketing Campaign Using Intellifluence
At Intellifluence, we value your time. Immediately upon registering as a brand, you’ll be prompted to create your first campaign. We want you to get the most out of using our service, and creating a campaign is the first (and most important) step. In order to run a successful influencer marketing campaign using Intellifluence, it is important to make your [...]
How to Choose the Best Influencer Marketing Platform
Some businesses operate their influencer marketing efforts out of spreadsheets and email outreach plans. What starts as a small operation reaching out to a few people can quickly balloon into multiple columns, an overwhelming number of email threads, and an impossible mess of analytics. At this point, many people turn to online tools to help them get organized and take [...]
Tutorial: Intellifluence for Talent Agencies and Managers
If you manage more than one Influencer persona, we have introduced a new feature that will make your life a lot easier: Intellifluence for Talent Agencies and Managers. Why Join as a Talent Manager? This type of free account is perfect for actual talent managers, but it extends to anybody who is authorized to manage someone else’s influencer profile [...]
KEVIN PAULSON Influencer Spotlight
Kevin Paulson is the Founder and CEO of HuntingLife.com. His passion for the outdoors began very early hiking, camping and hunting with family. Kevin has followed his dreams through hunting, backpacking, outfitting, wildlife conservation work, photography, videography and hunting trips around the world. HuntingLife.com was founded in 2006 after Kevin sold out his portion of an outfitting business [...]
What is a Micro-Influencer?
These days, business have quite a few options when it comes to accessing different types of influencers. First, there are aspirational influencers such as celebrities and models whom people want to be like. Next, you have authoritative influencers who use their expertise to make recommendations. Finally, you have micro-influencers, otherwise known as peer influencers. These individuals usually have smaller audiences than [...]
What Is a Digital Influencer?
If you want to launch a successful influencer marketing campaign, then you have to understand the nature of digital influencers and how they can help your brand. These individuals can make or break your promotion efforts, leading you to reach your ROI goals or worry about your remaining budget. Knowing the difference between a digital influencer and casual social media [...]
Tutorial: Plan Features Comparison
We get that there are many Influencer marketing platforms out there. So what makes Intellifluence special? We have worked tirelessly to develop a service that businesses of all sizes can actually afford to use. While a fair number of platforms focus on celebrity Influencers, we recognize the value of peer-level Influencers because studies have shown they are actually more influential. [...]
