The Intellifluence Blog

From Influencer Spotlights, where we chat with influencers in our network about their approach to influencer marketing, to helpful tutorials and updates about our system, the Intellifluence blog is chock-full of information that will help you elevate your approach to influencer marketing as a brand, influencer, talent manager or digital marketer!

Book Launch! The Ultimate Guide to Using Influencer Marketing

By |December 14th, 2017|

I am pleased to announce that after spending over a year writing and editing, we have finally gotten word that the book is live and ready for human consumption on Amazon; breakout that Kindle and grab it here. The print version will take a little bit longer. What’s in the book? It is essentially a compilation, into a more digestible format, [...]

Operation Redo Everything

By |November 26th, 2017|

Well that was fun. Remember when I posted way back in September of something coming soon? Soon was a relative term to mean “not yet…no, not yet…Joe, back off…it’s 2am Joe, stop calling!” It started in March just after Project Albatross Milkshake, with Terry and I talking about how to incorporate some of the feedback we’d been receiving a steady [...]


By |September 14th, 2017|

Coming soon! Here’s a sneak peek on what the Intellifluence engineering and product teams are hard at work developing. It’s good news for both brands needing a more in-depth influencer marketing tool and influencers alike, and I can’t wait for you to see it live and in action. Less talking. More video.  

Scammers (Attempt to) Leverage Scale

By |September 3rd, 2017|

Why did you do it Homer?! I don’t have to tell you what kind of heart wrenching disaster Hurricane Harvey was. It was bad; you know it, I know it, and unfortunately scammers know it. Before I go any further, maybe we can try to turn this crap into a positive. Borrowing from my friend Rae Hoffman let’s try to #bethegood here. [...]

The Influencer Marketing Affiliate Program You’ve Been Waiting For

By |June 19th, 2017|

As I hinted during our funding blog post, there’s some more exciting stuff to talk about today. This post has been in draft mode for a few days because I wasn’t quite sure when we’d be able to fully announce the partnership, but we are oh-so-ready. The Intellifluence influencer marketing affiliate program is a go. You can read a bit [...]

Intellifluence Took Some Money So You Can Make More of It

By |June 5th, 2017|

This is going to be a crazy week, let me tell you. This is just one little bit of news, with another fun announcement coming on its heels. Let me break down what’s going on: The Intellifluence team took a little bit of money from Plan C Partners; you can read a bit more about that here. Intellifluence intends to use that [...]

The Ultimate Guide to Becoming a Top Tier Influencer

By |May 10th, 2017|

What I’ve written over the past several months is what I hope you’ll find to be a detailed guide on how to become what you might consider a top tier influencer and is meant to be a companion piece with the Ultimate Guide to Using Influencer Marketing. The process is designed to start with understanding visibility, picking a focus on [...]

Build That Email List

By |May 5th, 2017|

My dear influencer, you are nearly there. If there’s one last thing I could implore you to do, it is this: build that email list! It is one thing to have followers, but another thing entirely to have fans, and fans are likely to give you their email. Why should you care? I would argue that having a healthy email list [...]

SPA Day — Syndicate. Promote. Amplify.

By |April 24th, 2017|

If there’s one thing I want to get across to you on this piece it is this: great content cannot exist in a vacuum. When I was Chief of Revenue for CopyPress this was a constant pitch I’d make to organizations that were spending good money creating some really interesting material, but weren’t investing in budget nor process when it [...]

Become an Authoritative Writer

By |April 19th, 2017|

Trying to build up your expertise? As you’re offline at conferences and meeting those in your community that command speaking slots, have you noticed anything about the majority of them? They write. The reality is, authors are sought after for the best interviews, speaking slots, and media offers, which of course leads to the best product sponsorships (i.e. the goal [...]

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