The Intellifluence Blog
From Influencer Spotlights, where we chat with influencers in our network about their approach to influencer marketing, to helpful tutorials and updates about our system, the Intellifluence blog is chock-full of information that will help you elevate your approach to influencer marketing as a brand, influencer, talent manager or digital marketer!
KIRSTEN COLLINS Influencer Spotlight
Kirsten Collins is a music artist and vlogger, as well as an Intellifluence Top Music Influencer. One could say Kirsten was born a natural performer. Kirsten’s biggest strength is performing live. She has an incredible fluidity and resonance that impacts your heart. One of her unique abilities is to write a song spontaneously on the spot. Kirsten has [...]
TAD INOUE Influencer Spotlight
Tad “The Diet Coach” Inoue is an IFBB Professional League judge, Nutritionist and Professional Diet Coach with over 28 years’ experience helping clients from all over the English-speaking world. Tad has been in the bodybuilding and fitness industry for over 33 years competing as an athlete, helping other competitors in figure, bikini, men and women's physique and bodybuilding, [...]
Modern Marketing With Influencers
Influencer outreach is an essential strategy for modern marketing. Customers are increasingly wary of brands and the messages they send. Instead, they want to turn to people they trust who will provide open, honest answers about products and services. In many ways, influencer marketing has been around since celebrities first started promoting products. Even queens or kings in centuries past [...]
Create a Winning Influencer Marketing Strategy in 5 Steps
Influencer marketing is an increasingly popular trend for B2C and B2B businesses across the web. It typically falls under social marketing and gives brands an alternative to paid promotions outside of sponsored content. Many marketers appreciate the opportunity to connect with new audiences and sell their items to people who are just learning about their brands. While influencer marketing is [...]
GREG FLORES Influencer Spotlight
Greg Flores is a Key Grip in the film industry and a social media influencer on Intellifluence. Greg runs a social media brand named Grip Rigs and also runs a website at gripsupport.com that has everything related to the Grip Industry worldwide. Greg has worked on many prominent films and TV shows including Thor, Bring it On and [...]
MARISTELLA COLOMBO Influencer Spotlight
Maristella Colombo is an Italian Fashion Business Coach/Consultant and Fashion Marketer for Ebooks4fashion.com, a professor for several prestigious Fashion Academies in Milan, Italy, as well as a jewelry designer, a personal shopper, and a visual artist. In addition to being a top clothing & apparel influencer on Intellifluence, Maristella also leads an ever-growing community where she helps fashion [...]
What is Social Influence?
Social influence is a popular marketing buzzword in 2018, but the concept has been around for years, if not centuries. The main difference between now and hundreds of years ago is that we are updating friends, fans, and followers on social media. Once you understand the psychological nature of social influence and how it affects the human brain, you can [...]
CHRIS LEWIS Influencer Spotlight
Chris Lewis describes himself as one dad working to regain his kingdom one day at a time. Chris works to help dads focus on being better fathers, sharing thoughts on products that relate to kids, men, families and more. Chris started writing his blog, Dad of Divas, full-time in September 2007 prior to his second daughters’ birth. Since [...]
Social Selling Using Intellifluence
Businesses need to tie their social media efforts to sales now more than ever. It's not enough to just have a presence on Facebook and Twitter. Modern companies are expected to connect with customers, drive traffic to their websites, and turn audiences into sales leads. While social selling comes naturally to some brands, it's harder for others — but not [...]
SASHA ZVEREVA Influencer Spotlight
Sasha Zvereva is a graphic designer, photographer and runs the popular Instagram account @sanfrancisco, capturing daily life in San Francisco. Her photography knowledge and keen eye for design has helped her create beautiful visual stories that people want to follow. In addition to being an Intellifluence Influencer, Sasha is an expert in travel, outdoors, hotels, fashion, restaurants, local [...]