Why Social Media Marketing Matters

By |2020-06-08T22:53:43+00:00November 7th, 2018|

Social media has changed how people communicate, connect with others, and convey information. It has created celebrities in the form of influencers and content creators while also bringing the world countless memes and animal videos. Despite the humor and baby photos found across the social web, social media still plays [...]

How to Create a Social Media Content Calendar

By |2020-12-14T23:57:05+00:00September 26th, 2018|

As your social media presence starts to grow as an influencer, so will the pressure to come up with high-quality content on a regular basis. You will need to balance organic content with promoted posts, make sure all of your clients get the exposure they need, and look for opportunities [...]

The Science Behind Normative Social Influence

By |2020-07-02T20:55:28+00:00September 4th, 2018|

You might not realize it, but there's a whole science behind influencer marketing. Influencers use a variety of psychological tools to convince people to follow them and try out the products and services they use. Without certain specific elements related to human nature, social media as a whole might not [...]

Tutorial: How to Use Intellifluence Messaging

By |2020-12-30T20:33:06+00:00August 28th, 2018|

Whether you represent a brand or you are an influencer, we have designed Intellifluence Messaging to make it very easy to communicate without having to rely on e-mail. Let's face it - e-mail is cumbersome. Intellifluence Messaging is easy. You'll notice when you log in to your dashboard, you are [...]

Modern Marketing With Influencers

By |2020-06-08T23:04:55+00:00August 6th, 2018|

Influencer outreach is an essential strategy for modern marketing. Customers are increasingly wary of brands and the messages they send. Instead, they want to turn to people they trust who will provide open, honest answers about products and services. In many ways, influencer marketing has been around since celebrities first [...]

What is Social Influence?

By |2020-06-08T23:05:11+00:00July 24th, 2018|

Social influence is a popular marketing buzzword in 2018, but the concept has been around for years, if not centuries. The main difference between now and hundreds of years ago is that we are updating friends, fans, and followers on social media. Once you understand the psychological nature of social [...]

Tutorial: How to Join Intellifluence for Free as an Influencer

By |2020-12-30T20:31:02+00:00July 13th, 2018|

Intellifluence is an influencer marketing service that enables you to get free products or cash in exchange for your reviews. It's easy to join Intellifluence as an Influencer – and it’s completely free. You’ll notice that we repeat this over and over. And for a good reason… Many Influencers are [...]

Tutorial: Intellifluence for Talent Agencies and Managers

By |2020-06-08T23:06:15+00:00June 22nd, 2018|

 If you manage more than one Influencer persona, we have introduced a new feature that will make your life a lot easier: Intellifluence for Talent Agencies and Managers. Why Join as a Talent Manager? This type of free account is perfect for actual talent managers, but it extends to [...]

What is a Micro-Influencer?

By |2020-12-15T00:08:57+00:00June 19th, 2018|

These days, business have quite a few options when it comes to accessing different types of influencers. First, there are aspirational influencers such as celebrities and models whom people want to be like. Next, you have authoritative influencers who use their expertise to make recommendations. Finally, you have micro-influencers, otherwise known [...]

What Is a Digital Influencer?

By |2020-12-15T00:09:42+00:00June 15th, 2018|

If you want to launch a successful influencer marketing campaign, then you have to understand the nature of digital influencers and how they can help your brand. These individuals can make or break your promotion efforts, leading you to reach your ROI goals or worry about your remaining budget. Knowing [...]

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