How to Create Compelling Content on Social Media

By |2020-06-08T22:45:14+00:00May 30th, 2019|

While social media marketing may be extremely powerful, it takes creativity and some good psychology to get the best results. After all, if people don't find your content interesting, it hardly matters how often you post it. Let's go over some key methods for making social media content that inspires [...]

Create a Winning Content Marketing Strategy Using Influencers

By |2020-06-08T22:45:33+00:00May 14th, 2019|

Plenty of businesses find their way to success in the content marketing game, but many more do not. The key difference between the two is usually that successful businesses employ a content marketing strategy. Let's discuss what a content marketing strategy is and how to create the ideal one for [...]

4 Ways to Optimize Your Media Spend

By |2020-06-08T22:45:37+00:00May 7th, 2019|

ROI (return on investment) is the most basic and reliable way to judge whether something is working for your business. With social media and influencer marketing, your decisions should be based on getting the most out of every dollar spent paying influencers and posting content. Here are some important guidelines [...]

How to Measure the Success of Your Marketing Campaign

By |2020-06-08T22:45:46+00:00May 2nd, 2019|

Without some clear means to measure the success of an influencer marketing campaign, it'll be difficult to find out what's working and how to improve. Marketing is an iterative process, especially in the online world where you can change something in seconds. Take a look at our guide on how [...]

How to Archive Transactions and Campaigns

By |2020-12-30T20:34:00+00:00April 18th, 2019|

If you want to end a campaign or you find yourself running into your plan limits and want to launch a new campaign, you might want to make an older campaign inactive so it doesn't count against your plan limits anymore. That said, you can compare plan features and upgrade [...]

When to Flag a Transaction

By |2021-03-02T20:41:39+00:00April 15th, 2019|

Let’s take a minute to talk about your options as a brand or influencer when a transaction isn’t going as planned. In a perfect world, this would never happen – but we’re dealing with reality! Whether you are an influencer or are representing a brand, the process for resolving an [...]

How to Complete a Transaction as a Brand Using Intellifluence

By |2021-05-13T22:11:31+00:00April 11th, 2019|

Let’s walk though the process of completing a transaction from start to finish as a brand. First, you should create a campaign. Once your campaign is created, you are automatically redirected to our Discover tool, where you can add influencers to your campaign to pitch. If you make your campaign [...]

How To Create a Social Media Marketing Agreement

By |2020-06-08T22:47:03+00:00April 3rd, 2019|

Creating a social media marketing agreement between your brand and influencers may seem simple, but having an agreement is important for the effectiveness of an influencer marketing campaign. Brands don't always treat this agreement seriously because the responsibility is largely on them to make the right impression and get influencers [...]

Create a Winning Word of Mouth Marketing Strategy

By |2020-12-15T00:11:18+00:00March 27th, 2019|

You can easily get caught up in paid online advertising and try to get the most out of your dollars spent. However, word-of-mouth marketing strategy can turn small amounts of invested time into a major payoff. Explore some excellent strategies to consider when planning your word-of-mouth marketing campaigns. Target User-Generated Content [...]

The 10 Best Viral Marketing Campaigns to-date

By |2020-07-02T21:04:31+00:00March 21st, 2019|

What is the secret to effective viral marketing? In an exciting way, there is no single answer, and marketers take away different lessons from the success stories they witness. To give you some inspiration and ideas, we're counting down the 10 best viral marketing campaigns to date and sharing insights [...]

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