A Swedish lifestyle editor, blogger, and influencer based in London and Stockholm who takes pride in attending every fashion week possible out there and covering the latest in fashion as well as lifestyle to my readers. I combine luxurious experiences with the latest fashion updates and let the readers be part of something out of the ordinary. I focus on luxury, whether it be an extraordinary hotel experience, a trip to an exclusive location, or going to places often not always available to the public. However, style cannot be bought with money. This is the place allowing you to become part of these experiences whether it is fashion, travel, interior design, or lifestyle in general.
The blog ([link-omitted]) has 268 000 monthly page views out of which 116 000 are unique visitors. When it comes to demographics, 60% are in the age group 18-35, 22% 36-44, 18% 44 and older. 60% out of all visitors are men. The overall visitors are located as follows: 34% from Scandinavia, 32% from the UK, 22% from North America, 8% from the rest of Europe, 4% from other countries.
The Instagram account, @thomasfalkenstedt, has 68 000 followers with numerous campaigns with a proven track record of ROI by using different methods. With an average Instagram Story view of 20 000, UTM parameters have allowed clients to track their actual ROI hands-on, but other methods have proven equally successful, such as the mere fact of products recommended selling out. The reach is 70 308 per month and impressions measure at 167 104. The top five locations are London, New York, Los Angeles, Paris, and Stockholm. The main age range is 25-34 and genders are split almost equally with 49% men and 51% women.