Simona Totaro, was born in 1988 in Lucera, Italy. Since her childhood, she has been passionate about fashion and design, mostly because her family owns a fashion store. Therefore, she grew up as an assistant fashion buyer and developed an eye for new trends and style. Later on, Simona graduated in Economics & Business Administration in Pescara and completed a Master’s Degree in Marketing & Communication in Milan. Today, she is a community manager for brands and also a digital influencer. Her Instagram profile @dressofroses, grew considerably and is a platform where she shares her idea of the classy, elegant and cosmopolitan Italian women.
On social media, Simona expresses her love for fashion, personal point of view, travel experiences and insider’s tips. In addition, she also writes at Dress of Roses blog since 2012. Both platforms, are the perfect environment to connect with followers and built a community. Simona represents the globalized woman that never settles and is constantly on the go, exploring, experimenting, living life to the fullest and never afraid to take risks. Her aim is to always dare people to dream big and live the reality that they want to. Thus, the Dress of Roses community, see their dreams already as a reality, so are inspired to continue to seek for new challenges and excitement, whether in fashion, lifestyle, travel, beauty, or love.
Simona Totaro
Italy
That's some serious marketing potential!Photos
Follower Engagement / Demographics
Engagement
| Average Engagement Rate by Reach | 0.55% |
| Comment Average | 45 |
| Like Average | 1K |
| View Average | 37K |
| Play Average | 40K |
Reach
| 0-500 | 12.15% |
| 500-1000 | 4.17% |
| 1000-1500 | 2.96% |
| 1500+ | 80.72% |
Genders
| Male | 67.00% |
| Female | 33.00% |
Ages
| 13-17 | 5.64% |
| 18-24 | 46.85% |
| 25-34 | 36.12% |
| 35-44 | 8.09% |
| 45-64 | 3.22% |
| 65+ | 0.07% |
Genders per Age
| 13-17 | Male 3.47% Female 2.16% |
| 18-24 | Male 32.14% Female 14.72% |
| 25-34 | Male 24.15% Female 11.97% |
| 35-44 | Male 5.15% Female 2.94% |
| 45-64 | Male 2.02% Female 1.21% |
| 65+ | Male 0.07% Female 0.00% |
Ethnicities
| White / Caucasian | 75.50% |
| Hispanic | 12.10% |
| Asian | 7.44% |
| African American | 4.96% |
Top Languages
| English | 35.23% |
| Portuguese | 34.74% |
| Spanish | 4.60% |
| Italian | 3.28% |
Top Interests
| Clothes, Shoes, Handbags & Accessories | 40.31% |
| Camera & Photography | 32.98% |
| Restaurants, Food & Grocery | 27.56% |
| Friends, Family & Relationships | 26.98% |
| Travel, Tourism & Aviation | 24.97% |
| Music | 23.34% |
| Art & Design | 22.34% |
| Beauty & Cosmetics | 21.71% |
| Sports | 20.34% |
| Electronics & Computers | 19.81% |
| Toys, Children & Baby | 18.60% |
| Television & Film | 17.65% |
Top Countries
| Brazil | 28.77% |
| India | 21.18% |
| United States | 6.14% |
| Italy | 5.58% |
| Indonesia | 3.64% |
| Portugal | 2.63% |
| Bangladesh | 1.46% |
Top States
| California | 0.90% |
| Florida | 0.76% |
| New York | 0.73% |
| Texas | 0.52% |
| New Jersey | 0.31% |
| Colorado | 0.24% |
| Georgia | 0.21% |
Top Cities
| São Paulo, BR | 4.58% |
| Rio de Janeiro, BR | 2.50% |
| Milan, IT | 1.28% |
| Delhi, IN | 1.07% |
| Mumbai, IN | 1.07% |
| Belo Horizonte, BR | 0.73% |
| Fortaleza, BR | 0.69% |
* This data may be out of date.
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