But who am I? Just Patricia, a luxury consultant, CEO of The Luxury Makers, serial entrepreneur, busy bee, and lifestyle influencer working with different brands and personalities across the Middle East. Originally a Business Finance graduate of the American University of Beirut, with graduate studies in International Affairs and Diplomacy; joining the marketing and luxury industry as an entrepreneur or becoming a company owner was the most unexpected thing that ever happened to me. When I joined the lifestyle and marketing industries, the last I imagined was how many roles I will be playing in them. At the very bottom as a junior fashion editor, I started my old blog ‘Fashionicia” (which archive is available here as highlights), then moved from there to freelancing as a marketing consultant and influencer, empowered by the many collaborations I had already crafted with regional brands, and all the PR I had gained from my public presence. Then came the time where things became more serious to me, so I dived head on in my new company The Luxury Makers (a luxury consultancy, business development agency, and bespoke luxury provider). Grateful to have had all 2017 and 2018 to prepare a solid base for my business, and strong strategic alliances in the GCC and Southwest Asia, I am taking on this new challenge in 2019 on the expense of what I’ve previously done in the previous 5 years … Not without leaving a window I can still share from, my increasingly busier life … I moved my online presence to this bigger blog, and more eclectic platform; so I can still take with you with me on my journey, and share with you whatever I believe to be a learning experience to all of us. On these virtual pages, I attempt to provide glimpses of my busy life as a entrepreneur and influencer, but will still bring you my personal choices in beauty fashion & lifestyle, and share as much as possible of the lessons I learn as my journey unfolds through business and travel. This space is meant to be personal, beautiful and maybe just a little useful too; so I hope my readers will enjoy surfing it and benefiting from my experiences and advice. Patricia
Patricia Issa
Lebanon
That's some serious marketing potential!