My contribute is develop organizations through research, organization and reasoned restitution of in and out of the company market informations, the generation and identification of their competitive positioning, the design and the realization of gotomarket until client generation and curation. I use integrated strategic and operational skills of marketing, communication, tools and technologies on and off digital. Use of lean startup and pretotyping principles ahead their time. I am always led from the organization business targets. I am used to national and international work contests.
My Keywords are business development, integration-hybridization-innovation, business innovation, value generation, transfer technology, on/off digital, omni-channel, design thinking, parameterized experimentation/lean startup, business prototipation/pretotyping, long tail, unique value/product generation and proposition, inbound marketing on/off digital, content strategy, brand, coherence, flexibility, team-work. informality.