Sofiah previously used the name Sofieadie as her branding name.
She holds an Estate Managements Bachelors in Real Estate Management and Diploma in Science Geomatics from Universiti Teknologi MARA.
Her interest in exploring the blogging industry lead her to create her own website in early 2011.
The year 2014 changed her blogging career from an anonymous blogger into something recognizable and become a part-time writer at Zalora Magazine under the name Sofieadie.
With a passion for writing and an engagement with the reader, she brought more authentic and fresh, unique content by rebranding her blog.
In doing so, she continuously learned the persuasive way to uplift her blog worth and actively sought to create new bonding with the readers.