Penn Masala, the World’s First South Asian A Cappella Group, was born with the desire to create music that traversed traditional cultural boundaries and captured the experience of growing up with both Eastern and Western cultures. As the first group in the world to bring the sounds of the Indian subcontinent to a cappella, we’ve consistently been at the forefront of South Asian-Western fusion ever since. Along the way, we’ve met and sung for heads-of-state, prominent businessmen, and international leaders, while traveling to some of the most vibrant cities across the world: including several India Tours. We have been fortunate enough to have performed for President Obama at the White House, at the Indian International Film Academy (IIFA) Awards, and in the Hollywood feature film and soundtrack for Pitch Perfect 2 which received an American Music Award for Best Soundtrack in 2015. Our music has grown to attract fans from all backgrounds, and we in turn have been influenced by a wide range of cultures. The Hindi-English mashups we pioneered bring together Western pop and Eastern melodies to form harmonies you won’t hear anywhere else. Penn Masala’s original compositions, complete with innovative sounds, rich textures, and complex arrangements,showcase the distinct sound we’ve created. Since 1996, we have released 10 full-length studio albums: Awaaz, 11 PM, Soundcheck, Brown Album, Pehchaan, On Detours, Panoramic, Kaavish, Resonance, and Yuva – of which the latter seven are available for streaming and purchase on all major music sites. We have also released an EP titled Vol. 1 and a compilation album Out of Stock.
Penn Masala
United States
That's some serious marketing potential!Photos
Follower Engagement / Demographics
Engagement
| Average Engagement Rate by Reach | 4.08% |
| Comment Average | 8 |
| Like Average | 1K |
| View Average | 33K |
| Play Average | 15K |
Reach
| 0-500 | 24.77% |
| 500-1000 | 32.94% |
| 1000-1500 | 18.98% |
| 1500+ | 23.31% |
Genders
| Female | 74.84% |
| Male | 25.16% |
Ages
| 13-17 | 5.49% |
| 18-24 | 38.59% |
| 25-34 | 47.73% |
| 35-44 | 7.13% |
| 45-64 | 1.05% |
| 65+ | 0.01% |
Genders per Age
| 13-17 | Male 0.59% Female 4.90% |
| 18-24 | Male 7.03% Female 31.55% |
| 25-34 | Male 14.08% Female 33.65% |
| 35-44 | Male 2.91% Female 4.21% |
| 45-64 | Male 0.52% Female 0.53% |
| 65+ | Male 0.01% Female 0.00% |
Ethnicities
| Hispanic | 2.00% |
| African American | 11.88% |
| White / Caucasian | 70.28% |
| Asian | 15.84% |
Top Languages
| English | 97.51% |
| Spanish | 0.29% |
| Arabic | 0.22% |
| French | 0.19% |
Top Interests
| Camera & Photography | 47.59% |
| Friends, Family & Relationships | 46.57% |
| Restaurants, Food & Grocery | 44.04% |
| Television & Film | 43.72% |
| Travel, Tourism & Aviation | 40.83% |
| Toys, Children & Baby | 35.85% |
| Art & Design | 34.52% |
| Wedding | 34.45% |
| Electronics & Computers | 33.72% |
| Clothes, Shoes, Handbags & Accessories | 32.96% |
| Music | 32.90% |
| Sports | 22.30% |
Top Countries
| India | 42.35% |
| United States | 40.01% |
| United Kingdom | 2.95% |
| Canada | 2.33% |
| United Arab Emirates | 1.61% |
| Australia | 1.36% |
| Malaysia | 1.00% |
Top States
| California | 6.47% |
| New York | 5.67% |
| Pennsylvania | 4.42% |
| Texas | 2.89% |
| Florida | 2.00% |
| New Jersey | 1.83% |
| Illinois | 1.50% |
Top Cities
| Mumbai, IN | 7.59% |
| Delhi, IN | 4.42% |
| New York City, US | 4.36% |
| Bangalore, IN | 4.33% |
| Kolkata, IN | 3.11% |
| Philadelphia, US | 3.00% |
| Los Angeles, US | 2.20% |
* This data may be out of date.
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