Best Friends For Frosting® is a lifestyle brand dedicated to joyful and wholehearted living. Alongside my in-house creative team, I share exclusive bright and heartfelt content to inspire readers to become their best self!
I believe that joyful living goes so much deeper than Pinterest-worthy images. I believe there is priceless value found within the real moments that fill our lives. It’s all about living in the moment, starting each day with a grateful heart, and choosing to celebrate the everyday. I believe that time is the best gift you can ever give someone, that kindness is your best accessory, and in the power of handwritten thank-you notes.
We have worked with so many brands in every category can think of! From heart shaped pepperoni pizza with Pepto to a home office makeover with Ikea. The possibilities are endless!
Melissa Johnson
United States
That's some serious marketing potential!Follower Engagement / Demographics
Engagement
| Average Engagement Rate by Reach | 2.40% |
| Comment Average | 47 |
| Like Average | 3K |
| View Average | 173K |
| Play Average | 214K |
Reach
| 0-500 | 19.15% |
| 500-1000 | 22.06% |
| 1000-1500 | 16.00% |
| 1500+ | 42.79% |
Genders
| Male | 5.24% |
| Female | 94.76% |
Ages
| 13-17 | 3.51% |
| 18-24 | 26.46% |
| 25-34 | 42.09% |
| 35-44 | 20.31% |
| 45-64 | 7.59% |
| 65+ | 0.04% |
Genders per Age
| 13-17 | Male 0.20% Female 3.31% |
| 18-24 | Male 1.32% Female 25.14% |
| 25-34 | Male 1.88% Female 40.21% |
| 35-44 | Male 1.23% Female 19.09% |
| 45-64 | Male 0.61% Female 6.98% |
| 65+ | Male 0.00% Female 0.04% |
Ethnicities
| Asian | 8.95% |
| African American | 1.75% |
| White / Caucasian | 72.25% |
| Hispanic | 17.06% |
Top Languages
| English | 79.61% |
| Spanish | 12.53% |
| Portuguese | 1.55% |
| Russian | 0.99% |
Top Interests
| Toys, Children & Baby | 54.00% |
| Restaurants, Food & Grocery | 53.65% |
| Friends, Family & Relationships | 50.77% |
| Clothes, Shoes, Handbags & Accessories | 41.72% |
| Wedding | 39.02% |
| Shopping & Retail | 34.37% |
| Travel, Tourism & Aviation | 30.66% |
| Beauty & Cosmetics | 30.46% |
| Television & Film | 29.88% |
| Camera & Photography | 28.09% |
| Coffee, Tea & Beverages | 25.82% |
| Art & Design | 25.50% |
Top Countries
| United States | 63.85% |
| Canada | 5.72% |
| Mexico | 4.21% |
| Australia | 2.74% |
| United Kingdom | 2.20% |
| Brazil | 1.43% |
| Colombia | 1.28% |
Top States
| California | 10.65% |
| Texas | 5.91% |
| Florida | 5.45% |
| New York | 4.08% |
| North Carolina | 2.22% |
| Georgia | 1.93% |
| Illinois | 1.91% |
Top Cities
| Los Angeles, US | 2.82% |
| New York City, US | 2.57% |
| Toronto, CA | 1.12% |
| Chicago, US | 1.12% |
| Sacramento, US | 1.08% |
| London, GB | 0.79% |
| San Diego, US | 0.77% |
* This data may be out of date.
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