My name is Kelly Dixon and I’m the author of Smart School House. Smart School House currently has over 3,000,000 social media followers. After falling in love with Pinterest, I decided to start my blog for fun. Now, with over 3 million followers, several magazine features, a front page Wall Street Journal interview, and a published book, Smart School House is my passion. Smart School House is a lifestyle blog featuring DIY projects, recipes, shopping, home decor, and more. Once Mr. Smart School House and I decided to start a family, I left the classroom to be a stay at home mom. Stella was born in May of 2010 and Mitch was born in May of 2011. We live in Orange County, California. My book, Smart School House – Crafts for Kids, is available at: Target, Barnes & Nobel, & Amazon
Kelly Dixon
United States
That's some serious marketing potential!Follower Engagement / Demographics
Engagement
| Average Engagement Rate by Reach | 0.18% |
| Comment Average | 1 |
| Like Average | 75 |
| View Average | 4K |
| Play Average | 11K |
Reach
| 0-500 | 47.18% |
| 500-1000 | 17.79% |
| 1000-1500 | 9.49% |
| 1500+ | 25.54% |
Genders
| Female | 91.92% |
| Male | 8.08% |
Ages
| 13-17 | 1.43% |
| 18-24 | 9.59% |
| 25-34 | 28.04% |
| 35-44 | 31.46% |
| 45-64 | 28.80% |
| 65+ | 0.68% |
Genders per Age
| 13-17 | Male 0.16% Female 1.27% |
| 18-24 | Male 0.90% Female 8.69% |
| 25-34 | Male 2.10% Female 25.94% |
| 35-44 | Male 2.47% Female 28.99% |
| 45-64 | Male 2.41% Female 26.39% |
| 65+ | Male 0.04% Female 0.64% |
Ethnicities
| African American | 7.31% |
| White / Caucasian | 71.59% |
| Asian | 9.74% |
| Hispanic | 11.36% |
Top Languages
| English | 87.84% |
| Portuguese | 5.09% |
| Spanish | 2.91% |
| Arabic | 0.54% |
Top Interests
| Friends, Family & Relationships | 47.15% |
| Toys, Children & Baby | 46.97% |
| Restaurants, Food & Grocery | 42.22% |
| Shopping & Retail | 32.82% |
| Clothes, Shoes, Handbags & Accessories | 28.84% |
| Television & Film | 25.39% |
| Healthy Lifestyle | 23.94% |
| Travel, Tourism & Aviation | 23.77% |
| Wedding | 23.17% |
| Sports | 22.18% |
| Pets | 21.87% |
| Camera & Photography | 21.51% |
Top Countries
| United States | 73.94% |
| Brazil | 5.60% |
| Canada | 3.34% |
| United Kingdom | 2.51% |
| Australia | 1.65% |
| Mexico | 0.83% |
| India | 0.61% |
Top States
| California | 7.47% |
| Texas | 6.95% |
| Florida | 6.09% |
| New York | 3.55% |
| Pennsylvania | 2.54% |
| Ohio | 2.36% |
| Georgia | 2.30% |
Top Cities
| Los Angeles, US | 1.90% |
| New York City, US | 1.47% |
| São Paulo, BR | 0.98% |
| Houston, US | 0.95% |
| Bay Lake, US | 0.52% |
| Chicago, US | 0.43% |
| San Antonio, US | 0.37% |
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