At 27, Ciara has already worn quite a few hats while establishing herself as a prominent content creator and style influencer. With a bold yet refined, masculine yet feminine and "neo-nostalgic" approach, she focused on defining one thing: "The New Mixx" . Thus, her brand was born.
Currently completing her B.S.B.A. in Marketing, Ciara utilizes the skills she gained during her 5½ year tour in the United States Navy in unexpected ways. Her infusion of fine tailoring with the southern charm of her hometown , Chattanooga, TN, has become notably recognizable.
However, her goal has always been clear to her. “I wanted The New Mixx to not only be an outlet for myself, but to bring any form of inspiration for anyone looking to transform or empower themselves.”
Ciara Strickland
United States
That's some serious marketing potential!Photos
Follower Engagement / Demographics
Engagement
| Average Engagement Rate by Reach | 0.59% |
| Comment Average | 62 |
| Like Average | 459 |
| View Average | 0 |
| Play Average | 6K |
Reach
| 0-500 | 26.12% |
| 500-1000 | 22.60% |
| 1000-1500 | 13.86% |
| 1500+ | 37.42% |
Genders
| Female | 69.88% |
| Male | 30.12% |
Ages
| 13-17 | 4.59% |
| 18-24 | 26.92% |
| 25-34 | 55.62% |
| 35-44 | 10.85% |
| 45-64 | 2.02% |
| 65+ | 0.00% |
Genders per Age
| 13-17 | Male 1.21% Female 3.37% |
| 18-24 | Male 7.38% Female 19.54% |
| 25-34 | Male 16.33% Female 39.29% |
| 35-44 | Male 4.44% Female 6.41% |
| 45-64 | Male 0.77% Female 1.26% |
| 65+ | Male 0.00% Female 0.00% |
Ethnicities
| Asian | 9.61% |
| Hispanic | 6.29% |
| African American | 55.86% |
| White / Caucasian | 28.23% |
Top Languages
| English | 79.24% |
| French | 6.43% |
| Spanish | 4.80% |
| Portuguese | 3.81% |
Top Interests
| Clothes, Shoes, Handbags & Accessories | 38.48% |
| Friends, Family & Relationships | 35.84% |
| Camera & Photography | 30.46% |
| Travel, Tourism & Aviation | 24.82% |
| Television & Film | 22.21% |
| Restaurants, Food & Grocery | 22.08% |
| Toys, Children & Baby | 21.32% |
| Beauty & Cosmetics | 20.23% |
| Art & Design | 18.88% |
| Wedding | 17.72% |
| Music | 17.39% |
| Electronics & Computers | 16.70% |
Top Countries
| United States | 14.21% |
| Kenya | 10.03% |
| Nigeria | 8.30% |
| India | 5.63% |
| South Africa | 5.01% |
| Tanzania | 4.99% |
| Namibia | 4.29% |
Top States
| Virginia | 2.04% |
| California | 1.44% |
| Tennessee | 1.08% |
| New York | 1.00% |
| Texas | 0.98% |
| Florida | 0.85% |
| Georgia | 0.55% |
Top Cities
| Nairobi, KE | 5.29% |
| Lagos, NG | 2.49% |
| Kampala, UG | 1.97% |
| Kigali, RW | 1.76% |
| Dar es Salaam, TZ | 1.70% |
| Dakar, SN | 1.27% |
| Johannesburg, ZA | 1.23% |
* This data may be out of date.
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