BADDIE IN CHIEF

BADDIE IN CHIEF

United States

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Chicago-based baddie in her self-love, wellness, and glow-up era. I create relatable, aesthetic, and empowering content for 50K+ baddies across all platforms who love fashion, beauty, lifestyle, and romanticizing the little things. From wellness wins to boss moves, I share my journey with authenticity, creativity, and a touch of girly pop humor.

Beyond content, I am the founder of Baddies Collectiva, a digital and IRL community of high-achieving baddies leveling up in life, career, and community. Since 2024, I have also built The Baddie Method and Baddies for a Cause, initiatives that inspire self-led women to prioritize their glow-up while making meaningful impact.

As a trilingual creative and podcast host, I have partnered with over 60 brands in beauty, health, tech, and lifestyle, always bringing intention, storytelling, and main character energy to every collab. My platforms have grown to 50K+ followers across social, 125K+ total TikTok likes, and my most viral video has reached 2.5M views. In the past 30 days alone, I have generated over 3M profile views, proving the reach and influence of my baddie-driven content.

At the heart of everything I create is connection. Whether I am sharing mindset shifts, building community, or collaborating with brands, my mission is simple: to spark confidence, build authentic relationships, and remind every baddie to glow unapologetically. Let’s collab and make your message baddie approved.

If you’ve got a product drop, upcoming campaign, or brand vision that aligns with impact, authenticity and confidence, I’d love to have a baddie chat.

Talk soon ,

Baddie in Chief™

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Photos

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Follower Engagement / Demographics

Engagement

Average Engagement Rate by Reach 47.36%
Comment Average 109
Like Average 7K
View Average 0
Play Average 94K

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