Matt Coyne is the creator of Man vs. Baby, a social media blog about parenting. 'Man vs Baby' has over 250,000 followers on Facebook and 110,000 followers on Instagram. Matt is also the author of two Sunday Times bestselling books titled: 'Dummy' and 'Man vs Toddler'. He has also written for The Guardian, The Telegraph and GQ Magazine in the UK and featured in Vogue, USA Today, The Wall Street Journal and Boston Globe.
Matt Coyne
United Kingdom
That's some serious marketing potential!
Follower Engagement / Demographics
Engagement
Average Engagement Rate by Reach | 2.34% |
Comment Average | 191 |
Like Average | 3K |
View Average | 86K |
Reach
0-500 | 57.28% |
500-1000 | 22.82% |
1000-1500 | 9.45% |
1500+ | 10.45% |
Genders
Male | 11.89% |
Female | 88.11% |
Ages
13-17 | 1.67% |
18-24 | 14.60% |
25-34 | 41.64% |
35-44 | 32.66% |
45-64 | 9.43% |
65+ | 0.00% |
Genders per Age
13-17 | Male 0.15% Female 1.52% |
18-24 | Male 0.88% Female 13.72% |
25-34 | Male 4.83% Female 36.81% |
35-44 | Male 4.53% Female 28.14% |
45-64 | Male 1.51% Female 7.92% |
65+ | Male 0.00% Female 0.00% |
Ethnicities
Asian | 5.64% |
African American | 1.25% |
White / Caucasian | 92.78% |
Hispanic | 0.32% |
Top Languages
English | 98.82% |
Spanish | 0.19% |
German | 0.15% |
Dutch | 0.13% |
Top Interests
Friends, Family & Relationships | 64.28% |
Toys, Children & Baby | 61.98% |
Restaurants, Food & Grocery | 53.15% |
Wedding | 42.32% |
Travel, Tourism & Aviation | 37.64% |
Clothes, Shoes, Handbags & Accessories | 37.51% |
Television & Film | 34.77% |
Camera & Photography | 34.37% |
Shopping & Retail | 34.16% |
Pets | 32.42% |
Sports | 31.53% |
Healthy Lifestyle | 25.44% |
Top Countries
United Kingdom | 81.88% |
United States | 3.74% |
Australia | 2.80% |
Ireland | 1.99% |
Spain | 1.24% |
France | 0.78% |
Canada | 0.67% |
Top States
California | 0.78% |
New York | 0.73% |
Texas | 0.24% |
Illinois | 0.16% |
Florida | 0.13% |
Maryland | 0.11% |
Nevada | 0.11% |
Top Cities
London, GB | 12.13% |
Leeds, GB | 1.10% |
Edinburgh, GB | 1.10% |
Manchester, GB | 1.05% |
Sheffield, GB | 1.05% |
Birmingham, GB | 0.97% |
City of Bristol, GB | 0.81% |
* This data may be out of date.